Yorkshireman Nigel Sampson returned to his roots in 1990 following two years as estate manager on the Isle of Jura on the West Coast of Scotland. Using his experience of farming and passion of deer, learned whilst on Jura he has created HFV Parkland and Wild into a company that produces award-winning prime venison all year round from the many different species in their natural seasons.

Today this family run business, with a great team of staff, a purpose-built production facility in Yorkshire and a herd of native Red Deer which he farms, along with Wild Deer from local Parkland, and Scottish Hill Estates.  Nigel is currently in the process of converting his farm to Organic production to meet this special niche requirement.  He puts the business’s success down to two things: firstly the quality and full flavour of its products, and secondly the emergence of venison as ‘the new beef’.

Once a meat favoured by the aristocracy and royalty, venison has over the years become more mainstream. “Venison has shrugged off its claret and tweed image and has become very popular as a healthier, lower fat alternative that’s naturally high in omega 3 fatty acids and versatile enough for both the summer barbecue and the winter roast or casserole” said Nigel.

AWARD WINNING WILD AND FARMED VENISON NOW WITH A GREAT RANGE OF YORKSHIRE’S BEST PRODUCTS: BEEF, LAMB, PORK, HERB FED CHICKEN, PIES AND PRESERVES, ALL SOURCED LOCALLY FROM TRADITIONAL FARMS WITHIN THE YORKSHIRE DALES AND MOORS.